The MCO Caribbean was able to integrate aspects of the India MCO approach to integrating the WEPs into the upcoming BWP and in the more specific women's economic empowerment projects. The MCO Caribbean will build on the WEPs programme to integrate private sector partnerships into programming by engaging them directly in advocacy and cost sharing where possible and relevant. This is reflected in the Biannual Work Plan.
Increased engagement of partners in support of UN-Women’s mandate
There were 94 media mentions of UN Women, Representative, or MCO Projects up to the end of the Q 4 compared to 144 media mentions in the same quarter for 202 2 . The media pick up was a result of MCO-issued press releases, engagement of the media to cover signature programme launches, 16 Days actions and other activities. In addition the MCO's continued strategy to consult with in country partners to curate key media to invite to events or issue releases as well as joining with key partners for interviews contributed to the media mentions. UN Women's implementation of its EU-UN Spotlight pillars dominated the last quarter with the focus on close milestone activities and programme closure events. UN Women MCO-Caribbean has successfully taken advantage of the new digital space in recent years: with over 13,700 followers across Facebook [9,153], Twitter [1,521] and Instagram [3,123]. The MCO maps its strategic partners' presence on social media to take advantage of creating content, tagging them and benefitting from their reposts. The MCO's main social media platform, Facebook demonstrates that the audience is primarily women 75.20% and men 24.80% and primarily drawn from Caribbean countries which implies we are meeting Caribbean needs for contextually relevant material.
The MCO Caribbean delivered effectively and efficiently over the course of 2023. The bulk of programming was in completing the Spotlight Iniaitive successfully. UN Women not only delivered on this, but ensured that sustainability was fully embedded into each action allowing for continued work in 2024 and beyond.